With Sunday June 15th being Father’s Day, another little reminder for you, we are discussing the importance of skin care for men. Skin care products and their long routines are usually stuff only women would be concerned with. But, men… you have skin too! Wilma Schumann has created a line of products that targets your specific skin type, not your gender. Men, before you select skin care products, you need to know what skin type you have. And, no, the answer is NOT “Skin is skin, right?”


So, what is your skin type? Wilma Schumann has organized our Basic Regimen Kits based on skin type (Dry/Sensitive, Normal/Combination or Oily/Acne Prone.) But, you still need to answer the all-important question, which one is for me? Below is a simple chart which will assist in answering this question.


If your skin often feels:

      Your skin type is probably:

            Your ideal solution is:

Tight, itchy, reddened, blotchy

           Dry / Sensitive

          Dry / Sensitive Skin Basic Regimen Kit

Mostly feels normal but some areas are oily (T-zone) others feel tight (cheeks)

           Normal / Combination

          Normal / Combination Skin Basic Regimen Kit

Mostly shiny and oily with occasional blemishes

           Oily / Acne-Prone

          Oily / Acne-Prone Skin Basic Regimen Kit


Hopefully by now, you know what products are designed for you. This is also a good time to learn an easy daily routine for skin care. Many of you have a fitness regime, a financial plan and a daily schedule you follow. But, mention skin care and you shut off. Remember, skin care is not just for women. In fact, did you know, men who exercise regularly are prone to have more skin problems than women who do the same? This is due to the fact that you are not cleansing properly and not protecting the skin from the elements. Don’t worry, taking care of your skin doesn’t equate to spending hours in the bathroom. It is adapting a simple routine which will keep your skin looking and feeling its best.


If you are still a little confused on the proper order to apply your skin care, simply refer back to our Skin Care 101: Proper Order to Apply

This is what Wilma Schumann suggests: Beginners skin care, find out what skin type you have. (see above) Then pick your products. We have taken the guess work out of this and developed Instant Product Recommendation.” Give it a try! Adapt it into your routine. Our Basic Regimen Kits are as simple as it gets and the first steps towards great skin; cleanser, toner and moisturizer. Advanced skin care, ready for the next steps? Let’s resolve your specific skin concerns. Combine our Basic Regimen Kits with targeted solutions for even more amazing results.


If at any time you have questions or concerns, we can be reached at 800.440.3032 or cs@wilmaschumann.com. We are your beauty experts! And Happy Father’s Day to all you dads out there.